Vemetric

Vemetric is an analytics platform that combines web analytics and product analytics in a single tool, helping teams understand how users discover and interact with their digital products. Web analytics capabilities cover page views, traffic sources, and geographic data, while the product analytics layer tracks complete user journeys, session activity, conversion funnels, and event streams in chronological order.

Key features include interactive activity heatmaps, advanced user and event filtering, GDPR-compliant tracking without cookies (with EU-hosted servers), and a real-time event stream for monitoring live activity. Upcoming features include behavioural user segments, campaign tracking, and automation triggers based on custom events.

Vemetric is suited to SaaS companies, startups, and marketing teams that need both traffic measurement and deeper product adoption insights in one place, without the data privacy concerns of ad-tech-based analytics platforms.